Automotive Archives - Customers.ai

AMAX Auto Insurance

Casie Gillette — Mon, 16 Dec 2024 14:13:53 +0000

We have seen a 30% increase in Meta ad performance since we started using Customers.ai data.

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DV8 Offroad

BeeTeam — Wed, 27 Nov 2024 17:11:33 +0000

Customers.ai identified visitors are coming back, opening and clicking and purchasing. And also really exciting, there's a faster sales cycle there.

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Agile Offroad

BeeTeam — Wed, 14 Feb 2024 06:12:27 +0000

Agile Offroad

Agile Offroad saw a 110% increase in website conversion rate, 5.5x in email revenue, 60% reduction in cost per lead, and a doubling of their email subscriber list with Customers.ai.

Success Story

Agile Offroad used Customers.ai to identify visitors to their website, send them targeted outreach based on their interests, and convert those visitors into sales.

60%

Reduction in Cost per Lead

5.5x

Revenue from Email

$110K

Email Revenue in 45 Days

Their Story

Allowing you to go where you want to go

Agile Offroad’s mission is to enable limitless exploration and the connection of people, nature, and technology. Their team has over 25 years of experience in maximizing the capabilities of Mercedes Sprinter, Ford E-Series and Transit vans and RVs.

Their Goal

Reduce Missed Opportunities

Agile Offroad was generating website traffic through inbound marketing including search and social ads and SEO and wanted to convert more of the people viewing products on their site into customers. They had success increasing sales with abandoned cart email notifications and wanted to replicate that success with shoppers who hadn’t yet added items to their cart.

Their Solution

Prospecting Data & Automated Email Campaigns

Agile Offroad installed Customers.ai’s X-Ray tool on their pages to know more about the visitors to their website. They learned the name and email of visitors along with the products and pages they viewed on their site.

With visitor contact information, Agile Offroad ran email automations based on the page the potential customer visited in order to nurture window shoppers into buyers and decrease the length of their sales cycle.

Their Success

Agile Offroad doubled the size of their email list and recorded a single-campaign sales record of $60K.

The overall email open rate of messages sent using Customers.ai was 65% while emails triggered by visits to high-intent, high-value pages had open rates as high as 85%.

By adding Customers.ai to their marketing tools, Agile Offroad increased their revenue from email by 5.5X and doubled the size of their email subscriber list.

In the first week using Customers.ai, they sold out their premium product inventory and broke a record for most sales in a week, generating $60,000 revenue.

Tools Used

X-Ray Website Visitor Capture

Signs of Life Detector

Sales Outreach Automation

Nick Betts, Marketing Director, Agile Offroad

“Customers.ai has given us a massive influx of warm leads. It’s made our email process like shooting fish in a barrel. The tools have given us the confidence that our emails can accomplish whatever goal we have for them.”

Connect With Future Customers Today.

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Car Loans Canada

Casie Gillette — Tue, 31 Aug 2021 04:59:39 +0000

Car Loans Canada

Generating high-quality, cost efficient applicants with chatbot-powered click-to-Messenger ads

Success Story

To generate quality loan applicants in the most cost-efficient way, the online automotive financing company tested Facebook ads that click to Messenger where an automated Customers.ai chatbot is used to assist applicants in completing the loan application in Messenger.

44%

decrease CPA

75%

increase conversion rate

2.3X

ROAS

Their Story

Oldest and top-rated online car loan service in Canada

Car Loans Canada is the #1 online car loan service in Canada. The company has been trusted by Canadians since it was founded 10 years ago to pair applicants with dealerships based on their needs and unique financing requirements.

Their Goal

Increasing ad performance

The financial technology company wanted to find the most effective ad objective to raise brand awareness and reduce cost to acquire leads.

Their Solution

Sending Facebook ad traffic to a Messenger chatbot

After sizing up the market and Facebook ad technologies, the team decided to test the waters to see if consumers would be willing to complete the typical car loan web-application via Messenger itself.

So Car Loans Canada used Customers.ai to build a chatbot that asks the same application questions as the website form.

However, because leads were already qualified by Facebook ad targeting, including location, and because the Facebook chatbot received standard system info about every lead from the click-to-Messenger ad, the application form on the chatbot had 5% fewer questions than the web page form.

Their Success

Users take to interactive chatbot lead forms

With shorter applications thanks to Facebook user data sent to the Customers.ai chatbot, intelligence gathered using the Facebook Ads audience targeting, and a more interactive, conversational application, Car Loans Canada saw a dramatic increase in conversions completed via the interactive Customers.ai bot vs. traditional website ad landing pages.

An incredible 25% of leads from the Customers.ai chatbot convert. Compare that to 5-8% conversion rate on traditional landing pages and you’re seeing a 75% increase in conversions.

While the company’s traditional Facebook ad CPA averages $45 per applicant, applicants through the Customers.ai chatbot is $25 CPA average.

Tools Used

Facebook Click-to-Messenger Ads

Learn more

Chatbot Forms

Learn more

Integrations

Learn more

Jesse Perreault, VP of Marketing

The largest factor in our success was equipping our click-to-Messenger ads with Customers.ai. We saw that there was no company in our space utilizing Messenger.

We wanted to test the waters and see if consumers would be willing to complete the typical car loan web-application via Messenger itself. Sure enough, it worked!

In our industry everyone is focused on “leads” (short term focus). We try to focus on “applicants” (longevity focus).

This objective has truly allowed us to better understand our applicants.

Connect with your future customers today.

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